Onyx
Your customers want to see you, not an ad.
The build, on every screen
Onyx as it looks right now on a laptop, a tablet and a phone. Built mobile-first, then checked on desktop — because most of their customers arrive on the screen in their hand.
What we built
- His logo arrived as a phone-sized image; we traced it into a vector so the same gold wordmark is sharp in the header, the browser tab and the share card, and measured the gold from it rather than guessing
- The look follows the personal site we built him in July, which he named as the one he likes: a black stage, his cut-out portrait, a condensed headline face and a gold ticker
- His starting prices sit above the fold and on every service page. His own rule: never behind a contact form
- His portfolio is his own Instagram grid, shown as the screenshots he supplied inside phone frames, with a link to watch the posts themselves
- Every sentence about the business is his own, from his questionnaire: the services, the prices, the four questions and the six reasons to pick him
- Search and AI foundations: structured data with his services, prices, hours and areas, answer-first copy, an llms.txt, AI crawlers allowed, sitemap, Search Console and IndexNow
- GA4, phone-tap and enquiry tracking flowing into his MP Launch page
Why this launch matters
Onyx is one person, and that is what he sells: the client deals with the person who films, edits and posts. The site says so in his own words, puts his prices on the page instead of behind a form, and points at work anyone can watch before they hire him. For a brand-new business it is a place of its own that a follower, a searcher or an AI assistant can land on and act.
Launch features
- His own gold wordmark, traced from the logo he supplied into a crisp vector
- Black and gold throughout, to his brief: no light backgrounds anywhere
- His headline as the hero, with his starting prices above the fold
- His own Instagram grid in phone frames as the portfolio
- Three service pages and three area pages, each with its own search title
- His four questions and answers, readable by Google and AI assistants
- Quote form to his inbox, with phone-tap and enquiry tracking in his MP Launch page
Pages / flow delivered
- 1Homepage: headline, prices, services, the work, why him, who it's for, how it works, areas, questions, quote
- 2Services and prices
- 3Social media management · Short-form video production · Content strategy
- 4The work
- 5About
- 6Where he films · CBD and North Adelaide · Inner east · Inner west and the Port
- 7Request a free quote
- 8Thank-you, privacy and terms
Ready to go live?
Your business, launched in 48 hours.
Join the Australian businesses already live through MP Launch. No delays, no markups — just a proper online presence, fast.
On the Launch Package, the 48 hours start once your questionnaire, your content and any access we need are in.
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