Creative strategy and scripts
Which angles to run, and short scripts you record on your phone — a real person talking to camera is what tends to work on Facebook and Instagram, and we write the words for you.
Facebook & Instagram Ads · Adelaide
Facebook and Instagram ads agency in Adelaide — flat $1,499/month, no percentage of spend.
Meta ads reach people before they search for you, and follow up the ones who looked and didn't call. We write the scripts, you record them on your phone, we edit and run the ads — in your own Meta ad account, with your card paying Meta directly. Setup, pixel and conversion tracking are included.
Facebook and Instagram (Meta) ads management in Adelaide costs a flat $1,499 per month at MP Launch — not a percentage of your ad spend. Setup, the pixel and conversion tracking are included, the ads run in your own Meta ad account with your card paying Meta directly, and we write and edit the videos you record on your phone. Three months is the honest minimum to judge results, then it's month to month.
Last updated: 9 September 2026
What's included every month?
Editing, captions and image ads
Your phone clips edited, captioned and cut to the sizes each placement needs. Image ads built for the angles that suit a still better than a video.
Audiences and follow-up ads
Cold audiences to reach people before they search, and follow-up ads (retargeting) to the people who visited your site or watched your video and didn't get in touch.
Budget and placement management
Daily budgets, placements and which ad gets the money adjusted through the month — and tired ads replaced before the cost of reaching people climbs.
Pixel and conversion tracking, genuinely built
The Meta pixel installed and the events wired — video views, enquiries, bookings — so a click that became an enquiry can be told apart from one that bounced.
A monthly plain-English report
What you spent, what it cost per enquiry, which ad did the work, and what we're changing next month — explained like a human wrote it.
Who are Facebook and Instagram ads right for?
Google Ads catch the people who are searching for you right now. Meta ads do a different job: they put you in front of people who aren't searching yet — scrolling, not shopping — and then follow up the ones who visited your site or watched your video and didn't get in touch. That makes them the natural first step for businesses people discover by seeing: salons and beauty, cafés and restaurants, gyms and studios, boutiques, photographers, events and online stores.
If you're an emergency trade — a plumber, an electrician, a locksmith — we'll usually tell you to start with Google Ads instead, because nobody opens Instagram when the hot water dies. And if you want both, the Google Ads + Meta Ads bundle runs them as one campaign for $1,999/month — $390/month less than the two separately.
And here's the part most ads agencies can't offer: we also build the page your ads land on. We build websites for a living — a dedicated landing page can be live in 48 hours, designed around the exact offer you're paying to promote. One team owns the ad, the page and the tracking, so when something underperforms there's no finger-pointing between your “ads guy” and your “web guy”.
What does Meta ads management cost in Adelaide?
Three flat fees, none of them a percentage of what you spend. Your ad budget is separate and paid by you, directly to the platform, in your own account.
| Service | Flat monthly fee |
|---|---|
| Google Ads Management — the people searching right now | $890 /mo |
| Meta Ads Management — Facebook and Instagram, this page | $1,499 /mo |
| Google Ads + Meta Ads — both, run as one campaign | $1,999 /mo |
Why Meta costs more than Google on its own: the ads have to be made, and remade. A Google search ad is mostly words that keep working; a Facebook or Instagram ad is a video or an image that people get tired of, so every month means new scripts, new edits and new images. What you don't pay for is an account-manager layer — you deal directly with the person doing the work.
The honest numbers
Your ad budget is yours — paid straight to Meta, in your own account. We recommend at least $1,500/month of ad spend, about $50 a day. Meta's system needs a steady daily budget to learn who responds to your ads; under about $40 a day it tends never to get there — so if your budget is under that, we'll tell you ads aren't right yet.
The other honest bit: the ads that work best on Facebook and Instagram are usually you, talking to camera, on your phone. We write every word and do all the editing — but if you won't film, we'll run image ads and tell you plainly they usually work less hard.
How does it work?
1
A quick call
We talk through what you sell, who buys it and your budget, and tell you straight if Meta ads aren't the right first step for you.
2
Setup — included
Pixel and tracking installed, audiences built, the first scripts written, and the landing page sorted — all in your own Meta ad account. No setup fee.
3
You film, we finish
You record the short clips on your phone from our scripts. We edit, caption and build the ads, and they go live within days of the footage landing.
4
Managed every month
Budgets, audiences and ad tests worked through the month, new creative as the old ads tire, plus your plain-English report.
The term, stated plainly: there's a 3-month initial term, because the first weeks of a new Meta ad account are a learning period and three months is the honest minimum to judge the results. After that it's month-to-month — stay because it's working, not because a contract says so.
Reviews
What clients say about their launch.
Real 5-star Google reviews from Australian businesses we've put online.
We brought MP Launch in to get us found on Google and it's made a real difference. Peter took the time to understand the business, moved everything over smoothly with no downtime, and keeps us updated every month on how we're tracking. Genuinely feels like they care about the results, not just getting paid. Really happy we made the switch.
David Hills
I had an excellent experience working with MP Launch and Peter to create my website CU & D. From the very beginning, Peter was professional, responsive and genuinely invested in bringing my vision to life. He took the time to understand exactly what I wanted and delivered a website that looks fantastic, is easy to navigate and perfectly represents my business… I highly recommend MP Launch to anyone looking for a professional, high-quality website and outstanding customer service.
Vasii Anastasopoulos
Curl Up & Dye
Can't begin to explain how happy I am with my new business set up. Peter is very professional and listened to and executed my vision I'm already seeing an increase in business because of his work.
Kirsty Rowe
Frequently asked questions
How much does Facebook and Instagram ads management cost in Adelaide?
At MP Launch it's a flat $1,499/month — the same number whatever you spend on ads. Meta ads management costs more than Google Ads management ($890/month with us) because the ads themselves have to be made and remade: new scripts, new edits and new images every month, where a Google search ad is mostly words that keep working. If you want both platforms run together, Google Ads + Meta Ads Management is $1,999/month.
Do you take a percentage of my ad spend?
No, never. Our fee is a flat $1,499/month regardless of what you spend. Your ad budget is paid by your card, straight to Meta, in your own ad account — it never passes through us. Percentage-of-spend pricing rewards the agency for spending more of your money; a flat fee doesn't.
Who owns the Facebook page, the ad account and the pixel?
You do. The ad account, the pixel and the page all sit in your own Meta Business Manager, and we work in them with partner access. If you ever leave, you remove our access and keep everything — the account, the audiences, the ad history and the data.
Do I have to be on camera?
Not strictly, but it's worth knowing that on Facebook and Instagram the ads that tend to do best are a real person talking to camera — a minute on your phone, no studio. We write the script and do all the editing; you just record it. If you'd rather not appear, we run image ads instead and we'll be straight with you that they usually work less hard.
How much ad budget do I need?
We recommend at least $1,500/month paid directly to Meta — roughly $50 a day. Meta's system needs a steady daily budget to learn who responds to your ads; under about $40 a day it tends never to get there, and paying a management fee on a budget that small is the one way this clearly loses. If your budget is under that, we'll tell you it isn't right yet.
Should I run Facebook ads or Google Ads first?
It depends on how people buy what you sell. If they search for it when they need it — an emergency plumber, an electrician, a locksmith — Google Ads first, because that's where the ready-to-buy demand already is. If they discover it by seeing it — a salon, a café, a gym, a boutique, a photographer, an online store — Meta first. Plenty of businesses run both, which is what the Google Ads + Meta Ads bundle is for.
Is this the same as social media management?
No. Social media management ($549/month with us) is your organic posting — the twelve posts a month that keep you looking active to people who already follow you. Meta ads is paid reach: putting an ad in front of thousands of people who have never heard of you, and following up the ones who visited your site. Many businesses have both; they do different jobs.
Do I need a website?
Yes — the ads have to send people somewhere, and a Facebook page isn't enough for someone deciding whether to call you. We can point the ads at your existing site or build a dedicated landing page for the campaign; we build websites for a living, and a landing page can be live in 48 hours.
Can the ads run on Instagram only?
Yes. Facebook and Instagram share the same ad system, so a campaign can run on both, or on either one. We usually start on both and let the results decide where the budget goes.
Why is there a 3-month initial term?
Because the first weeks of any Meta ad account are a learning period — the platform has to work out who responds before the results settle. Three months is the honest minimum to judge it. After that it's month-to-month and you can stop any time.
Looking for organic posting rather than paid ads? Social Media Management + Google Business Profile is $549/month — twelve posts a month, designed, written and published for you.
Want your Facebook and Instagram ads run on a flat fee?
$1,499/month flat, setup included, your ad account stays yours. Leave your details and Peter will call you back — or skip the form entirely: