About
MP Launch is a done-for-you launch service for Australian service businesses — tradies, electricians, plumbers, cleaners, beauty professionals, mobile services and sole traders. We set up the technical foundation of your business online so you can stop juggling Gmail accounts, half-finished Wix sites and Facebook DMs.
We've spent years watching small operators try to do this themselves. They sign up for a website builder on a Sunday night, get halfway through, get distracted by an actual job on Monday, and never come back to it. Three months later they're still using a Gmail address on their quotes, their domain points to a parked page, and Google has no idea they exist.
The other route — hiring a traditional web designer — usually means six weeks of back-and-forth, a quote that quietly doubles, no real plan for the email, no plan for the domain renewal, and a finished site that you can't actually edit. We built MP Launch to be the third option: pay a fixed price, fill in one form, and have the entire foundation done by Friday.
We deliberately don't do everything. We don't run your Google Ads. We don't manage your social media. We don't guarantee leads or rankings. What we do is set up the technical foundation properly — domain, business email, mobile-friendly website, lead form to your inbox, and a handover pack — and stay on Care to keep it working.
Your domain is registered in your business name. Your Microsoft 365 tenant is created under your business. Your website can be exported and handed to you at any time. If you ever stop working with us, we transfer everything cleanly within 14 days — no lock-in, no hostage logins.
Three launch packages. One onboarding form. 48 hours from go-ahead to live. No hourly billing, no scope creep, no quotes that double when the project starts. The number you see is the number you pay.
Domain, hosting, DNS, MX records, CSP partnerships, SPF, DKIM — all of that lives on our side. You get a handover pack in plain English with the logins you need, what each one does, and what to do if something breaks.
MP Launch is operated by PRJ Automations Pty Ltd (ABN 13 693 352 135), an Adelaide-based small business that builds automations and back-office tooling for service operators. MP Launch is the productised side of that work — the same setup we'd hand-build for a single client, repeated and refined into three fixed-price packages.
We're a Microsoft 365 Cloud Solution Provider partner, which means we can set up your professional business email directly under your business — no third-party reseller, no shared mailbox tricks. Your tenant, your domain, your control.
We work remotely with clients across Australia. Adelaide is home, but we've launched businesses based in Melbourne, Brisbane, Sydney, Perth and regional towns. Everything we deliver is documented, recoverable and yours to take with you.
Being explicit about scope keeps the work fast and the handover honest. MP Launch does not:
Three packages. One onboarding form. Live in as little as 48 hours from go-ahead.
