Legal
Service Agreement
Version 2026.07.3 · Effective 20 July 2026
This is the standard agreement that governs the work we do for you. When you accept it at the end of your onboarding questionnaire, we email you a signed copy with your business's specific details filled in — your package, price, the date, and a unique acceptance reference. Keep that email for your records.
1. Parties and acceptance
This Service Agreement is between PRJ Automations Pty Ltd (ABN 13 693 352 135), trading as MP Launch (“MP Launch”, “we”, “us” or “our”), and the client identified in the Schedule (“you” or “your”).
This Agreement takes effect when you accept it electronically by ticking the acceptance box and submitting your onboarding questionnaire, and/or when you pay for a package. Your acceptance is recorded with your name, the date, and a unique acceptance reference shown in the Schedule.
2. The services
MP Launch provides website design and setup, domain registration, business email setup (Microsoft 365), lead-capture forms, and related digital services for Australian small businesses.
The specific scope of your project is defined by the package shown in the Schedule and the inclusions published on our website at the time of purchase. Anything not listed in your package is out of scope unless we agree it in writing.
3. Project scope and changes
Your scope is defined by the package you purchased, the inclusions shown at the time of purchase, and this Agreement. If there is any inconsistency, your package inclusions and this Agreement (including the Schedule) take priority for your project.
Additional pages, full redesigns, custom integrations, booking systems, SEO campaigns or ad management are not included and will be quoted separately before any work begins.
This Agreement covers your Launch package and Care Plan only. Growth and marketing services (for example Google Business Profile management, local SEO, content marketing or Google Ads management) are engaged separately under their own written scope and terms.
4. Price and payment
Prices are in Australian Dollars (AUD) and are processed securely through Stripe. MP Launch is not currently registered for GST, so no GST is charged. Our current launch packages are Essentials Launch ($1,997), Plus Launch ($2,997) and Signature Launch ($5,997). The one-off launch fee for your package is shown in the Schedule.
When you purchase a launch package, your payment card is securely stored on file so that your Care Plan can continue after the included period set out in clause 5. We may change our prices at any time, but existing Care Plan subscribers will receive 14 days’ notice of any change before it applies to them.
Every package includes professional business email on your own domain (Microsoft 365). Additional mailboxes can be arranged on request and are quoted separately — nothing extra is charged unless we have agreed it with you first.
5. Care Plans, the included period and renewals
There are three Care Plans: Keep-It-Live ($99/month), Care ($199/month) and Care Concierge ($329/month). Each launch package is matched to one of these plans — Essentials Launch to Keep-It-Live, Plus Launch to Care, and Signature Launch to Care Concierge. The plan and monthly rate that apply to you are shown in the Schedule.
Your launch includes the first 2 months of Care, starting from go-live, at no additional charge. During these 2 included months, Essentials Launch and Plus Launch clients receive Care-level ($199) service, and Signature Launch clients receive Care Concierge ($329) service. This is a service promise for the included period; your ongoing plan and price from Month 3 are still the plan matched to your package as set out above and in the Schedule.
At purchase you authorise us to begin your Care Plan subscription on an opt-out basis. Your saved payment card will not be charged for the first 2 months. From Month 3 onwards, unless you have cancelled, your Care Plan continues on a rolling monthly basis and your saved card is automatically charged each month at your matched rate: Essentials Launch clients are charged $99/month for Keep-It-Live; Plus Launch clients are charged $199/month for Care; and Signature Launch clients are charged $329/month for Care Concierge. The exact plan name, dollar amount and first charge date that apply to you are confirmed in the Schedule and in your checkout consent.
Essentials Launch and Plus Launch clients receive Care-level ($199) service during the 2 included months. From Month 3, Essentials Launch clients are billed at $99/month (Keep-It-Live), and Plus Launch clients continue at $199/month (Care). If you would prefer to keep a higher level of service than your matched plan, you can choose to continue on the higher plan at its monthly rate.
Around Day 50 — before your first charge — we will email you a reminder that your first 2 months are ending and your Care Plan is about to begin billing, naming your plan, your monthly amount and your first charge date. Every Care billing email also includes a one-click cancellation link. You can cancel at any time.
Keep-It-Live ($99/month) includes: managed hosting kept online, fast and stable; SSL certificate auto-renewed so the padlock never lapses; security and platform updates applied automatically; daily backups with a full restore if the site ever breaks; 24/7 uptime monitoring; your domain renewed on time while your plan is active; Microsoft 365 Business Basic email kept active — 1 mailbox on your own domain (web and mobile Outlook); and your lead form and instant lead-alert SMS kept running.
Care ($199/month) includes everything in Keep-It-Live, plus: 5 small website edits each month (text, prices, hours, photo swaps, small new blocks); priority support, with requests actioned within 2 business days and anything broken within 1; content, photo and testimonial updates done for you; a managed professional Australian business phone number routed to your mobile with your business name as caller ID, which ports out to you if you ever leave; 1 refresh day per year — a batch update of photos, prices and content that may include up to 2 new pages; and a monthly plain-English health snapshot and health check (broken links, forms, speed).
Care Concierge ($329/month) includes everything in Care, plus: Microsoft 365 Business Standard — the full desktop Microsoft Office (Word, Excel, PowerPoint, Outlook) on up to 5 devices, for up to 3 mailboxes on your own domain; 10 small website edits each month; top-priority support with same-business-day response on requests, critical issues handled the same day with a call, and a direct priority contact for your jobs; 2 refresh days per year (each may include content updates and up to 2 new pages); and an Annual Redesign as described in clause 7.
Small website edits are capped at the number stated for your plan (5 per month on Care, 10 per month on Care Concierge; Keep-It-Live does not include monthly edits); unused edits and support time do not roll over. Keep-It-Live does not include monthly edits, support time, a health snapshot, a managed phone number or a refresh day — any edits, support or fixes on Keep-It-Live are quoted and agreed before any work begins.
Hosting and Microsoft 365 support continue only while a Care Plan is active. Domain renewals are covered for as long as you are on a package with us, as set out in clause 11. Care Plans keep what already exists working — they do not include, and do not guarantee, Google rankings, traffic growth or lead volume. Care Plans do not include:
- Ongoing SEO or rankings work
- Google Ads, social media or marketing campaigns
- Ongoing Google Business Profile management
- New functionality, rebrands or major redesigns. A like-for-like Annual Redesign is included on Care Concierge (clause 7), and refresh days may add a bounded number of new pages, but new functionality, full rebrands and major redesigns remain quoted separately as Growth services.
6. Care service levels
While a Care Plan is active, we work to the following response and action targets. Targets are measured in business days, Adelaide (Australian Central) time, and exclude weekends and South Australian public holidays.
Keep-It-Live: this plan is an automated keep-alive plan and does not include a small-change or support service level. Any edits, support or fixes are quoted and agreed before work begins.
Care: small-change requests are actioned within 2 business days; if something we delivered stops working (an incident), we respond within 1 business day; for a critical outage (your website or email fully down), we respond the same day with a call to the priority line.
Care Concierge: small-change requests receive a same-business-day response; for a critical outage, we respond the same day with a call, and you have a direct priority contact for your jobs.
These are targets for responding and starting work, not guarantees of resolution time — some fixes depend on third parties such as Microsoft, domain registrars or hosting providers. Missing a target does not create any additional remedy; your remedies remain as set out in clause 15 (Refunds, the 7-day money-back guarantee, and cancellation) and clause 16 (Liability and Australian Consumer Law).
7. Managed phone number, Annual Redesign and plan changes
Managed professional phone number (Care and Care Concierge): we provision and manage an Australian phone number for your business and route it to your nominated mobile, with your business caller ID. We manage the routing and configuration for you while your plan is active. The managed number is set up after you have been on a qualifying plan (Care or Care Concierge) for at least 90 days. The number remains available to you: if you cancel or end our working relationship, we will, on request, port the number to your own carrier account as part of your handover. The number is subject to fair use — it is intended for reasonable business call volumes, not for call centres, bulk outbound calling or telemarketing.
Annual Redesign (Care Concierge only): once every 12 months we restyle or redesign your existing website so it stays looking current. The Annual Redesign unlocks only after 6 continuous months on Care Concierge. It is a like-for-like redesign covering your existing pages, brand and content. New functionality, a full rebrand, or e-commerce are not included in the Annual Redesign and are quoted separately as Growth services. The Annual Redesign is a benefit of an active Care Concierge plan and has no cash value.
Changing your plan: you can upgrade your Care Plan at any time, with the upgrade taking effect immediately and the difference prorated. A downgrade takes effect at your next renewal and requires you to have been on the higher plan for at least 3 months first. The managed phone-number setup and the Annual Redesign each unlock only after the qualifying time on the relevant plan (90 days / 6 months as set out above); changing plans does not shorten these periods.
8. Delivery windows and the 48-hour guarantee
Essentials Launch and Plus Launch include our 48-hour delivery guarantee. The 48-hour window starts only once: (a) your payment has been received; (b) your onboarding questionnaire has been submitted with all required information; and (c) any required access (for example, existing domain credentials) has been provided.
If we miss the 48-hour delivery window (excluding the delays described below), your launch is free: we still complete and launch your website, we refund 100% of the launch fee you paid to your original payment method, and your website, domain and business email remain registered in your name and stay live — yours to keep. This does not change your Care Plan: your first 2 months remain included and, from Month 3, your Care Plan continues at your matched monthly rate unless you cancel, exactly as if we had delivered on time.
Signature Launch is a larger, crafted build and is delivered within 5 business days of the same three conditions being met. The 48-hour delivery guarantee does not apply to Signature Launch.
Third-party verification delays (such as Google Business Profile, Microsoft or domain registrars), unavailable domains, missing access, or requested upgrades are outside our control and are excluded from the delivery window.
9. Reviews and revisions
Before go-live you will have the opportunity to review the website and request reasonable changes within your package scope. Each launch includes one major revision round before go-live.
Reasonable changes include text corrections, image swaps, service detail corrections, minor layout adjustments and fixing errors. They do not include a full redesign, a change of business direction, new pages outside your package, custom integrations, booking systems, SEO campaigns or ad management.
10. Your responsibilities
You agree to provide accurate, complete information and to maintain payment details for any services that require renewal. If information, content, approvals or access are missing, incomplete or delayed, our delivery timelines are paused until the issue is resolved.
- Provide accurate information, content and approvals on time.
- Provide any required access or credentials in a timely manner.
- Ensure you have the rights to use any content, logos or images you provide.
- Respond to our requests within a reasonable timeframe to avoid delays.
11. Ownership and handover
Assets we create for you (domain, email and website) are set up in your name and belong to you. We do not claim ownership of your content, brand or business assets.
If you cancel your Care Plan or end our working relationship, we will provide a clean handover of all assets within 14 days.
MP Launch pays your yearly domain renewal for as long as you are on a package with us. If you leave, your domain goes back to you and you take over the renewal from then on. You are the registered owner of your domain the whole time either way — we will tell you when it is next due and what it costs, and we will release it to you free of charge, for any reason, within 2 business days of your asking.
Websites we build carry a small "Website by MP Launch" credit in the footer. If you would prefer it removed, just ask and we will quote you for it.
12. Third-party services
Some services rely on third parties such as Microsoft 365, Google and domain registrars, which have their own terms (for example, the Microsoft Customer Agreement). Where applicable, you authorise MP Launch to act as your provider or partner and to configure these services on your behalf.
We are not responsible for outages, policy changes, verification requirements or delays caused by third parties.
13. Tools and technology
We may use modern tools and technology, including artificial intelligence, to help deliver our services efficiently. Every deliverable is reviewed by a real person before it is handed over to you.
14. No professional advice
MP Launch does not provide legal, tax, accounting, licensing or trade mark advice. You are responsible for your own business registrations (including any ASIC business-name registration) and for your own compliance obligations.
15. Refunds, the 7-day money-back guarantee, and cancellation
Our refund terms are set out in our Refund Policy at https://mplaunch.com.au/refund, which forms part of this Agreement. They include our 48-hour delivery guarantee for Essentials Launch and Plus Launch: if we miss the 48-hour delivery window, your launch is free — we still complete and launch your website, refund 100% of the launch fee you paid, and you keep your website, domain and business email, while your Care Plan continues unchanged (your first 2 months included, then your matched monthly rate from Month 3 unless you cancel). Signature Launch has a 5-business-day delivery window and is not covered by the 48-hour guarantee. They also include a full refund if you cancel before work begins, and a fix-first process if anything we deliver does not match your package scope.
7-day money-back guarantee: if you are not happy with your website, you may request a refund within 7 days of your site going live (the day we send your handover email). We will refund 100% of the launch package price you paid, including any deposit, to your original payment method. When a refund is issued under this guarantee, the launch is decommissioned: the website is taken down, hosting ends, business email licences we provision are cancelled and the included Care plan ends. The guarantee applies once per business, and does not apply to separately purchased add-ons or Growth services already performed.
Nothing in this clause limits your rights under the Australian Consumer Law.
16. Liability and Australian Consumer Law
To the maximum extent permitted by law, our liability is limited to the amount you paid for the relevant service, and we are not liable for any indirect, incidental or consequential loss. Nothing in this Agreement excludes, restricts or modifies any rights or remedies you have under the Australian Consumer Law.
17. Privacy
We handle your personal information in line with our Privacy Policy at https://mplaunch.com.au/privacy.
18. Term, changes and governing law
This Agreement starts on acceptance and continues while we provide services to you. We may update our standard terms from time to time; the version that applies to your project is the one you accepted, recorded by the version number and date in the Schedule.
This Agreement is governed by the laws of South Australia, Australia, and you submit to the non-exclusive jurisdiction of the courts of that State.
19. Entire agreement and electronic acceptance
This Agreement, together with the Schedule, your package inclusions, the Refund Policy and the Privacy Policy, is the entire agreement between you and MP Launch and replaces any earlier discussions.
You agree that ticking the acceptance box, typing your name and submitting the onboarding questionnaire constitutes your electronic signature, and is intended to be as binding as a handwritten signature under the Electronic Transactions Act 1999 (Cth) and its State equivalents.