ProWave Electrical
Electrician in Essendon — licensed, 10+ years, real jobs on show
The build, on every screen
ProWave Electrical as it looks right now on a laptop, a tablet and a phone. Built mobile-first, then checked on desktop — because most of their customers arrive on the screen in their hand.
What we built
- Homepage rebuilt around the phone call: the number, the licence and a short quote form in the first screen
- The owner's real jobs, photographed on the day and captioned with what was done, in place of stock imagery
- Dual residential and commercial service structure to capture both audiences
- One page per service and per nearby suburb, each carrying the same call-and-quote block
- Every claim on the site traceable to the owner's own words or his licence — nothing invented
- Mobile-ready CTA flow with a sticky call bar and prominent buttons above the fold
Why this launch matters
For a trades business, the website is often the first impression before a client calls. When ProWave's owner sent through his job photos, the site was rebuilt to do one thing: turn a search into a phone call. Real work, a visible licence number and a form that takes thirty seconds — a foundation that generates enquiries while he's on the tools.
Launch features
- Call-first hero with the quote form in the first screen
- Licence number (REC) and 10+ years' experience as trust signals
- Real job photos, captioned with the work done — nothing stock
- Residential and commercial lanes plus eight service pages
- Five Essendon-area suburb pages
- Sticky call bar and a five-field quote form on the phone
- Fast-loading, clean design built for tradespeople
Pages / flow delivered
- 1Homepage — hero, real work, services, why ProWave, service areas
- 2Residential electrical services
- 3Commercial electrical services
- 4Eight service pages (switchboards, safety switches, lighting, power points, fault finding, smoke alarms, renovations, EV chargers)
- 5Five suburb pages (Moonee Ponds, Ascot Vale, Niddrie, Strathmore, Airport West)
- 6Privacy policy
Ready to go live?
Your business, launched in 48 hours.
Join the Australian businesses already live through MP Launch. No delays, no markups — just a proper online presence, fast.
On the Launch Package, the 48 hours start once your questionnaire, your content and any access we need are in.
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